Woolf Media Kit
Woolf are the new British company leading the way in plastic free outdoor clothing. We launched in 2020 after founder David Henderson searched for a high performance fleece that didn't rely on synthetic fibres - and realising it didn't exist.
Purefleece® was developed in partnership with one of the world's top woollen mills in Yorkshire, England and uses 100% Merino Lambswool in a unique woven construction, rather than knitted, for exceptional comfort, warmth and resilience. And each garment is precision made here in the UK too.
Tested with members of Scottish Mountain Rescue, our garments are now worn by many outdoor professionals, such as the Exmoor National Park Ranger Team and Eramaassa Wilderness Canoe Expeditions.
Guided by our mantra 'Nothing beats Nature', PureFleece® has grown steadily and is now chosen by thousands of customers across the UK, Europe, the US and Australia for its exceptional performance over polyester fleeces.
Discover more about our story here
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"This jacket is exactly what I’ve been looking for. I used to have a (polyester) Patagonia fleece and I cannot stress the difference enough. This one is well-made, has a suitable number of pockets, comes in very nice colors, and best of all, is lovely and warm. I will be wearing it constantly."
"This is a very unique fleece. The look and feel of it sets it apart from any others. And I love the company philosophy, the design and the Yorkshire manufacturing. Very impressed."
"The moment I first put it on, something rather special happened. I've had a variety of fleeces over the decades, some ok, some not. But, the moment I first wore this, it felt like an old friend was wrapping me up and giving me a big old hug. The quality is excellent and it has that feel of lasting forever"